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go-to-market

We build step-by-step strategies to bring MedTech products to market successfully.Our approach covers critical areas like product positioning, pricing, messaging, and sales channel design — all aligned with medical regulations and business objectives.The result: faster market entry, stronger impact, and reduced risks.

Go to market

Go to market strategy

Market entry

Market expansion

This is how the process
will deliver value

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Design research

4 weeks

Information architecture

4 weeks

design systen

4 weeks

user flows

4 weeks

This is how the process
will deliver value

Understand the Market and Your Position

We start with in-depth research to map real customer needs, market gaps, and your competitive advantage

Define a Winning Market Entry Strategy

We build a practical, insight-driven entry plan aligned with your capabilities, goals, and regulatory requirements.

Design the Right Sales Model

We develop the most effective sales and distribution approach to match local buyer behaviours and decision-making processes.

Establish Local Trust and Presence

We support setting up the right local partnerships, networks, and reference customers to build market credibility.

Execute, Measure, and Optimise

We define KPIs, track results, and continuously adapt your activities to accelerate adoption and growth.

Building blocks

Our Go-to-Market building blocks guide you step-by-step: from identifying real opportunities to scaling sustainable growth.

value proposition design

Struggling to scale your company, service, or product? Let’s fix that. At scalelab, we help innovative businesses like yours to reach real results.

Figma

high-fidelity

brand design

business model design

Struggling to scale your company, service, or product? Let’s fix that. At scalelab, we help innovative businesses like yours to reach real results.

taxonomy

hierachy

exporable products

navigation

Sales & Marketing Strategy Development

Struggling to scale your company, service, or product? Let’s fix that. At scalelab, we help innovative businesses like yours to reach real results.

Figma

high-fidelity

brand design

Execution & Market Rollout Support

Struggling to scale your company, service, or product? Let’s fix that. At scalelab, we help innovative businesses like yours to reach real results.

figma

clickable

validation

happy-path

regulatory consulting

Struggling to scale your company, service, or product? Let’s fix that. At scalelab, we help innovative businesses like yours to reach real results.

mdr / fda strategy

orientation

regional consulting

Get in touch with us

Let’s design a MedTech product users love and markets trust.

Book a consultation or send us a message — we’re ready to help you create smarter, safer, and more successful solutions.

Unlock Smarter MedTech Product Design

Struggling to align your MedTech product with user needs, clinical workflows, and regulatory demands?
Let’s fix that.
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At Egromedic, we design solutions that combine usability, safety, and business success.
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We’re offering a free 60-minute consultation to review your product vision and identify practical steps toward better design outcomes.
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No strings attached — just expert insights tailored to your MedTech journey.

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